«swiss meat» is the export brand of Proviande, the trade association of the Swiss meat industry. The brand represents Swiss quality and top-class products.
The Swiss cross is synonymous with supreme quality – including in the case of meat. Stringent laws and regulations mean that meat produced in Switzerland is quite exceptional by international standards.
To establish and strengthen the reputation of the «swiss meat» brand, Proviande and the Swiss Federal Office for Agriculture (FOAG) joined forces to support its launch on the international markets.
Swiss export companies can market their high-quality meat products under the «swiss meat» brand through licensing agreements.
Proviande and Swiss Nutrivalor AG (a subsidiary of Centravo) are the first to launch Swiss pork products on the Asian market under the «swiss meat» brand. Like all «swiss meat» products, these products are derived from sustainable production processes that meet high animal welfare and food safety standards and use natural feed wherever possible. Please see our sales folder for an up-to-date overview of all products available.